Another mind-blowing story from the world of collective creativity.
On 4 July 2010, a new Internet video went viral. Hungrybear9562 was most literally blown away by a double rainbow he saw on 8 January 2010. So were YouTubers when the video hit, by both the rainbow he had recorded and by his ecstatic commentry. The video got 3,1 million hits in 8 days. It inspired dozens of re-enactments and re-mixes, and it crossed the threshold to mainstream media. Here’s the original:
„Yosemitebear Mountain Giant Double Rainbow 1-8-10“
I first came across it on the German blog Spreeblick under the search term „remix„, where it is headlined „Die neue Anti-Drogen-Kampagne der Bundesregierung“ ,-) The new anti-drug campaigne of the Federal Government. (Johnny Haeusler | 15.07.2010 um 15:11). The comments have links to more exemplares.
Hungrybear9562’s video inspired food, car etc. related re-enactments, like these.
Double Rainbow in cereals:
Double Rainbow sandwhich bar:
It also inspired artistic re-mixes and re-enactments, like these.
On 5 July 2010, PrestonMakiWamsley responded with his song version:
On 6 July 2010, schmoyoho uploaded this song version:
By 15 July 2010, Double Rainbow had become so much part of the collective pool of creative expressions, that actress Ceciley does it as a monologue, auditioning for the part of Electra:
On 11 July 2010, TheTVFantastic.com found the Double Rainbow Man, telling the story:
Where there is success, there are not only re-mixers but also those who overstep the limits of the unwritten social contract. But not with Hungrybear9562!
„Twitter Thief, Imposter. I found you out. I’m coming after you. Stop Now!!!“
To be continued …